Using Your LinkedIn Profile to Change Careers

Using Your LinkedIn Profile to Change CareersUsing Your LinkedIn Profile to Change Careers30Using Your LinkedIn Profile to Change CareersRead this LinkedIn headline and tell me what you thinkCreative problem solver with a committed heart currently seeking a position with a company where I can make a differencePersonally, I probably wouldnt click that profile.Often, people struggle with knowing where on their profile to tell the world they are seeking a position.If you are an active career changer, Im sure youve thought about it too. If you do it wrong, you will not only scare away every recruiter who reads your profile, you will probably have a hard time building your network as well.The Reality of Using LinkedInLets face facts, recruiters tend to hunt for people who already have jobs. Saying you are seeking in the headline means a recruiter wont even bother clicking on your profile from a search results page.Second, its human nature to be concerned with our own problems, not others. The fact that you are seeking does nothing for me. You arent offering value to me. You are not giving me a reason to be excited about you. As a job seeker, you are one of millions.Now that doesnt mean you have to lie or hide the fact that you are indeed seeking work. It just means you have to spring it on people at the right time.Are using your LinkedIn profile to change careers? Heres where to share itNot in Your HeadlineYou need to earn the right to get someones attention on LinkedIn. Its not something you can take for granted.Since the headline is pretty much the only snippet of information someone has on you when they are searching, or determining to connect back with you, your goal here is to get the click. Period.Your headline should sell the click. That means make it clear what you can do for them. I want to see a quick job title, and then a very short statement of value. Let them know you understand their pain and their goals and that you can help them.Heres a headline from one of my trainers, Cara Lee, where she did just thatAdult Educator, Speaker and Trainer Creating Experiential Learning to Maximize Learner SuccessWhat does she do? Adult educator, i.e., teacher or instructor.What problem does she solve? Boring classroom experiences.So Where Do I Tell People Im Seeking a New Job?The easy answer is at the end of your LinkedIn profile summary. If someone has bothered to read until then, youve earned the right to ask.After all, telling someone youre seeking is a form of asking for help, isnt it?If you follow a profile summary format like this one, youll have positioned yourself as someone unique and valuable.The call to action at the very end gives you a place to let the world know you need help, and heres how someone can contact you.For example, lets say you follow my four-step formula for writing your summary. The last step, the call to action, can go something like thisIm looking for a medical instruments company at the cutting edge, where I can le ad a sales territory and make a difference. If you are looking for someone with energy, creative problem-solving skills, and unstoppable sales ambition, please contact me at eyemawinnergmail.com.Tying It All TogetherTo summarize, dont use your headline to say youre looking to change careers use the last sentence of your summary.Expert tip when you make these updates to your profile, let LinkedIn broadcast them to your network.When you do it this way, you may find droves of people coming out and offering you their hand.Looking to change careers? Start your job search hereJoshua Waldman is the author of Job Searching with Social Media for Dummies and is recognized as one of the nations top authorities in social media career advancement. Learn more at his website,CareerEnlightenment.com.